Thursday 1 December 2011

Analysing a Film Poster- Guidelines

Key points to discuss:

· The use of colour (what are the connotations of the different colours on the poster?)
· The use of fonts (connotations)
· The use of props (what do the objects signify?)
· How can you tell who the target audience are for the film?
· Audience appeal (what gratifications are offered to the audience in this poster- why would they want to come and see this film?)
· What are the genre signifiers? (How can you identify the genre of the film)
· The use and position of actors (what genre do they usually work in? Where are they looking and why? What are they wearing, why are they wearing these clothes?) How do these actors represent their gender- are there any stereotypes in this poster? Why?
· Facial expressions (what do the facial expressions signify about the characters?)
· The use of company logos- who produced the film, are they a major studio or a small independent studio (this will dictate how much money they would have had to put into producing the film poster)
· The title of the film (what does this suggest about the film?)



Key Media Terminology to include:
· Connotations
· Signifies
· Genre signifiers
· Audience pleasures
· Audience gratifications

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